Tuesday 16 September 2014

Seeding Square Story Ideas

Hello writers and bloggers!

Thank you for visiting the Seeding Square Blog. In this post you will find 3 separate story angles that you are welcome to use for your article about Seeding Square. Feel free to use them as-it, rewrite them to make them your own, or write an article on a topic of your choosing. You are welcome to use any of the pictures from our:
*website (www.seedingsquare.com)
*email me (jennifer@seedingsquare.com) if you have something specific in mind.
*amazon account (http://ow.ly/WCZDl )

If you have any comments or questions please don't hesitate to contact me. Thank you for helping us get the name 'Seeding Square' out to the world. Here are the 3 articles for you to peruse...


Pitch #1:
Story Idea: Seeding Square Revolutionizes Home Gardening


With the brand new invention of the Seeding Square, gardening just became that much
easier and efficient. The Seeding Square gives you the ability to plant a perfectly organized
garden and it fits the optimal amount of plants in your garden. Gaining the highest yield
possible is the goal of every gardener, and now it’s a foolproof method with Seeding
Square. With very little space needed for the garden itself, all seeds are planted in
perfectly straight grid formation and it’s all done in a fraction of the time. You can easily
double, if not triple your overall yield in your home garden.

Not only is the Seeding Square easy to use, it is also proven that gardening alone can help
relieve stress but it will also give you healthy, organic produce that you and your entire
family can enjoy on a consistent basis. The effortless attention of gardening will not only
give you organic produce in the middle of a city in your own backyard, but it will also reduce the bills you would have to pay on the produce that you are now growing. Gardening alone can do this but with the Seeding Square it can be accomplished in half the time.

Media Contact: Jennifer Pratt
Email: seedingsquare@gmail.com


Pitch #2:
Story Idea: Must Have For Urban Gardeners


If you live in the city, then the Seeding Square is a perfect fit for your home gardening. We
all understand that living in the city means that growing a garden can be very difficult, time consuming, as well as ineffective, but with the new Seeding Square you won’t have to worry about that at all! Running out of space or less of a yield for your garden won’t be an issue either. As a matter of fact with this new invention by Jennifer Pratt, you can actually gain double if not triple your normal, urban garden yield. This is very exciting news for the consistent urban¬ gardener, and now even exciting news for the less consistent
urban ¬gardeners.

Even in an urban backyard, gardens grow in lush and thick, giving a yield up to three times
the regular amount, due to the exact spacing of the Seeding Square and its minimization in
weeds popping up. Not only will the Seeding Square benefit your overall health, but it will
help reduce your produce bills. The food you grow yourself is not only the freshest food you
can eat, but it is the healthiest. You don't need a big backyard or a green thumb to benefit
from gardening now.

Media Contact: Jennifer Pratt
Email: seedingsquare@gmail.com


Pitch #3:
Story Idea: Get Your Kids To Eat Veggies


With obesity now seen as an epidemic in developed nations, gardening is a fantastic
source of physical activity, and with the new Seeding Square, it is extremely kid friendly.
With your kids now involved in gardening it gives them much more appreciation for
vegetables and makes them actually enjoy the benefits of gardening right in the safety of
your own backyard. Spending time with your kids while getting the benefits of eating
organic food grown by you and your family could dramatically improve your life. With less
stress and better health, you and your family will be much happier together.

Healthy eating habits are proven to improve the overall health of an individual, and starting your kids early with these habits will carry out through their whole life, and hopefully they will continue the healthy habits with future generations. It is proven that a healthy individual will be much more positive in virtually all aspects of life. Not only is the Seeding Square beneficial for your health, it will reduce the your overall produce bill, and spending less money on food will give you the opportunity to invest elsewhere.

Media Contact: Jennifer Pratt
Email: jennifer@seedingsquare.com


Surrey Couple Doing Their Part to Improve BC Classrooms

As is the case with most parents in BC, Jennifer and Karl Pratt are looking forward to the return of packing their kids’ lunch bags and helping out with homework come the end of the teacher strike. With a tentative agreement between the B.C. Teachers' Federation and the B.C. Public School Employers' Association, it’s looking like that may be happening as early as next week. However, for this local couple, there is an extra element of enthusiasm for the return to the classrooms.
The two are in the midst of an Indiegogo crowdfunding campaign where they are able to expose their simple yet innovative product for gardening, and while doing so, are also donating units to local elementary schools in hopes of helping educate children to all the benefits of gardening. Their garden tool, the Seeding Square, completely simplifies for kids the process of planting a garden by using a “plant by colour and number” approach. Besides making gardening fun, in getting kids involved in gardening it gives them more appreciation for their vegetables! It is proven that a healthy individual will be much more positive in virtually all aspects of life, and with Seeding Square promoting ongoing healthy eating habits and gardening being a great source of physical activity, Jennifer and Karl are very excited to bring their tool to our schools.
Their campaign has been running since Aug.31, but with the teacher strike they didn’t feel the timing was right to announce their goal of donating a Seeding Square to every elementary school in Vancouver’s Lower Mainland. In donating one square for every 5 Squares sold, they have already successfully raised enough to donate 29 units, but with well over 100 more schools to go they are hoping local support will get them to their goal. To visit their Indiegogo campaign and learn more about Seeding Square go to www.indiegogo.com/projects/seeding-square--2

Thursday 21 August 2014

Seeding Square - The Final Product

Hi folks!

I know I haven't written a blog post in a few months, but it turns out that trying to make an invention into a retail product is an all-consuming process!  But good news; as of yesterday, we have finally submitted and paid for our tooling to be done!  This means that within the next 8 weeks we will receive our very first small run of product.  I thought I'd share some pictures of what the final product will look like. 

You'll notice we've reconfigured the handles to the interior of the square to make Seeding Square compatible with established Square Foot Gardening practices.  We've also removed the seed/seedling dibber and are including instead a Seeding Wand with a spoon as well as a Seeding Funnel.  Both of these tools make getting the seeds into the holes much easier by way of depositing the seeds while the Seeding Square is still in the soil. In doing it this way a step is removed from the process, making the seeding of your garden even faster! Now, if you had your heart set on the seed/seedling dibber, don't despair!  Once Seeding Square is up, running and profitable, we'll be bringing the dibber in as a second product, so stay tuned!

This is a frontal view of the seeding Square with the Seeding Wand tucked into its tray, and the Seeding Funnel is tucked into the middle hole on the back side.


 
Another frontal view with the Seeding Wand and Seeding Funnel in position for use.

A view from the back where you can see the Seeding Funnel clicked into the center hole for storage.

We'll be launching an Indiegogo campaign soon...the first 100 will be offered at an early bird discount!

Happy Gardening,

Jennifer

 



Wednesday 21 May 2014

The Last Day Before Launch

Hello,

Things have really been getting intense at our place the past few days!  Since Kickstarter approved our Seeding Square project we've kicked things into high gear.  I've managed to complete our website (www.seedingsquare.com) and it's live to view now with lots of pictures.  It has an FAQ page, so if anyone has anything they'd like clarified, I'm all ears.  I've also finished and published our Facebook page, https://www.facebook.com/TheSeedingSquare , and I've renamed the twitter account https://twiter.com/jenngirl1979 over to https://twitter.com/JenniferPratt79 ...thought it sounded a bit more professional.  Other than that today I'm just entering pictures into Instagram http://instagram.com/seedingsquare ,  getting this new blog site figured out, and am getting our Logo tweaked by a professional.  Without a budget, I had put together a logo with construction paper and glue...which looked fine enough for a Grade 8 science project, but not quite what we're aiming for with the Seeding Square launch.  I'm hoping the finished logo is done in time for the launch.  Which, by the way is tonight at12:01am Pacific time!

Stay tuned...as soon as I have a live link...I'll be sharing it :-)

Thanks for your support!

Cheers,

Jen



Trying on my Blogging Shoes

Hello,

My name is Jennifer Pratt, and this is my first blog...ever. 

Last year my husband and I came up with a really neat little tool for our back yard garden.  Our first year of gardening hadn't gone very well.  Our lack of experience, basic gardening know how, or tools to make the job simple...made for a very weed filled, space wasted, helter skelter looking garden that didn't give us much of a yield at the end of the season.  So, we did some research on Square Foot Gardening and came up with a jig that would plant our garden quickly, easily, and in perfect grid formations.  Actually we came up with A LOT of jigs.  But in the end we managed to create a tool that lets gardeners plant all their seeds at the optimum number of plants per square foot in a grid formation...which incidentaly gives the highest yield possible and makes weeding a breeze!  With our little invention comes a colour coded User Chart.  By matching the User Chart with the Seeding Square (jig) and poking holes accordingly, gardeners are given the optimum spacing for each plant pre measured for them.  Instead of painting-by-number we're planting-by-colour! Friends kept exclaiming in wonder at the orderliness of our garden and loved the fact that we constantly sent them home with bags of produce. (Because there was so much that we just physically couldn't keep up with it.)   Then they started borrowing our jig...again and again.  We decided we had something that could be a sellable product, so we got to patenting.  So as of today we now have a Patent Pending status for a 20 year utility patent, a manufacturer ready to make the molds, and a bank account that can't support the launching of a product.  This is where the blog comes in...

We've decided the only way to get this tool out to the world without giving a big chunk of our equity to an investor is to launch a project through Kickstarter.  (Kickstarter is a crowd funding platform that helps entrepreneurs raise the funds they need to make their projects a reality.)  And the best way to succeed at Kickstarter is to dive into the world of social media and try to get ourselves in front of as many people as possible.  Ironically I've avoided most social media outlets to this point in life as I've never been terrible tech savvy.  This has left me in a full on crash course on everything Social Media.  In the past two weeks I've set up a Facebook Page https://www.facebook.com/TheSeedingSquare, a website (www.seedingsquare.com), two twitter accounts https://twitter.com/SeedingSquare and https://twitter.com/JennyGirl1979, an Instagram account (seedingsquare), a Pinterest account (Jennifer Pratt), a You tube account (Jennifer Pratt), and a Google+ account (Jennifer Pratt at seedingsquare@gmail.com)...oh and of course this Blog account.  Talk about a learning curve! (Heads up...I haven't launched them all yet, so some of the links aren't live...as they say, "Rome wasn't built in a day".)
My aim for this blog is to post my thoughts on the whole Kickstarter experience, share how my garden is coming along and what tips I can throw out there to help other new gardeners, and of course; expand my social media network to raise the funds on Kickstarter to have the molds and a first run of product made.  If you've come across this blog, like what I have to say, and want or like our invention; the Seeding Square... and would like to help us on our journey to getting our product on the shelves, please feel free to share this blog, and/or any of my various accounts and pages that I just mentioned.  The amount we need to raise to make our invention a reality is $79,900.  And we're going to try to do it in 40 days!  EEP...so intimidating!  But for all my enthusiasm to get this going...at this point I'm playing the waiting game.  I've submitted the Seeding Square "project" to Kickstarter (two days ago) and am waiting to see if they'll let us onto their crazy and amazing ride.  So here's hoping they like our idea!

I hope that was an okay first blog post.  I'll enter more as things progress.  Thanks for following along and all your support.

Cheers,

Jen

P.S. I had originally blogged this a couple of weeks ago, but am switching to blogger.com so am reposting it. Thx.